Jordan 1 Low ‘Pastel Purple’ (W)

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Pastel Purple/Pink/Ratan

Towards the latter half of July, the Air Jordan 1 Low was introduced in a brand new multi-color style, which incorporated beloved pantones like “Fire Red” and “Taxi.” And though lacking in the way of heritage-inspired colors, this upcoming pair proffers an equally diverse palette that conjures to mind images of Easter.

Subverting the Autumnal hues common amidst their Fall line-up, Jordan Brand has indulged in a wide range of pastels here. For starters, violet dyes are bushed along the toe, complementing the darker purples that outfit the outsole, collar, and heel counter. The Swoosh, in slight contrast, middles between these very shades and the light pink that’s used across the eye stays, Jumpman branding, and midsole stitching. Finally, the shoe is then rounded out by more desaturated finishes: cream hits accent the tongue, laces, and bottom, while the base opts for an extremely subtle, floral tint.